Original & Custom Content
realdrseattle’s® in-house content writers perform localized SEO research, targeted keyword research, and write original content.
Link Management & Curation
Links are broken down into three categories: internal, external, and backlinks. Internal links are links from one page on your website to another page on your website. Having a clear and strong internal linking structure allows Google to crawl and index sites easier. At realdrseattle®, our content writers and web designers work together to produce link-rich content.
In simplest terms, technical SEO is anything that makes a site easier to index or crawl for search engines. Managing the technical SEO of a website is arduous and tedious. At realdrseattle® we take care of the technical side of things for our clients.
Improve Site Speed
From daily sitemap submissions to photo optimization, realdrseattle® keeps our sites fast and crawlable. Two factors which will push them up the Google rankings.
Create and Implement Alternate Text
Simply using keywords you want to rank for is not enough. Content must use keywords people are actually searching for and provide relevant information. The average word count for page one content is 1,447, which the vast majority of plastic surgery content pages fall below. They will customize it to every client, practice, and individual technique. We use proprietary standards to create Google friendly content made to rank on page one.
realdrseattle® helps enhance the metadata and keywords of the your pratice’s information to make it appear on search engine when a prospective patient searches for a specifc terms incluidng procedures and locations.
External links are links from a client website to another website. External links have many benefits. First, it may help users. For example, placing links to the financing companies a practice works with makes it easier for patients to find. Secondly, external links build site authority. External links cite sources, comment on the latest news, and link to your social media. Google favors sites that use external links well.
Backlinks are an important Google ranking factor and a signal to the health and authority of a site. Backlinks are when an external site links to a client’s site. Not only can this drive traffic to the site, but it can increase rankings. The realdrseattle® team builds backlinks through a variety of sources including blog posts and press releases.