The Benefits Of An FAQ Page

Within the digital marketing industry, there is the saying, “Content is King.” This is meant to refer to and emphasize the importance of website content when it comes to SEO and ranking. Some of the content needed on your site is obvious, while others you may not have thought off without an SEO content expert. Here’s the benefits of an FAQ on your page.

FAQ—or frequently asked questions—can and should be incorporated throughout your website. However, in many industries, a generalized FAQ page answers both specific questions and logistical questions. For example, with an e-commerce website where you are selling a product, your generalized FAQ page will include questions about the product that may not fit elsewhere on the site. It may then also answer questions related to shipping, packaging, etc.

Adding this to your website not only serves as an SEO boost but can also help potential customers find answers to their questions quickly. This increases the likelihood of a conversion and more interest in your product or business.

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