What Is Quora Used For? Exploring Its Purpose And Value

There are many platforms available these days where people can discuss problems, ask for advice, and connect with people in similar situations online. One of these websites is called Quora.

Quora is a discussion forum that “fosters discussion and debates on various issues.” While you can find many different topics on this platform, one topic that may be useful when you’re trying to run a plastic surgery practice or cosmetic treatments clinic is the medical side of Quora.

But how can this benefit your medical practice? We’ll cover a few ways Quora may help you improve your reach and benefit your marketing strategy.

What Purpose Does Quora Serve?

We know what you’re thinking: aren't there lots of websites and discussion forums available that are more popular and well-known than Quora? Yes, there are; however, Quora creates a unique place to ask questions and get answers to professional and academic questions, versus platforms like Reddit that aim to answer more personal inquiries (though you can still ask for professional advice there, too).

Many people use Quora to seek medical advice and ask questions about specific treatments or procedures. This site provides an easily accessible place for people to turn when they can’t find answers anywhere else.

How Quora Can Benefit Your Medical Practice And Your Brand

One of the first things you learn about marketing is that in order to be successful, you have to get to know your clientele. Learn what they want and how to provide what they need. What better way to do that than to learn directly from them? Platforms like Quora give you the chance to read and understand what concerns and questions people have about the things your clinic offers, such as medical and aesthetic services.

Not only can you learn from these questions, but you may also be able to answer some of them. This can help you build your brand and get your name out there. Plus, it will showcase the caring personality behind your practice, and this can go a long way in making your clinic relatable and a place people feel they can trust.

You may also find Quora helpful when you’re planning to launch a new service. Do you want to offer something people in your city are interested in? Search Quora for the medical or aesthetic procedure and pair it with your location. Then, check out how many similar or related questions pop up. If there are a lot, odds are you may have stumbled upon the next service your practice should offer. If you don’t find many related questions, keep searching until you find a service that piques more interest in your area.

How To Use Quora To Benefit Your Practice

The internet can be a massive help when it comes to marketing your medical clinic. Discussion platforms like Quora provide a place to engage with people and learn what procedures and services may be popular. You’ll also have the chance to answer questions and create a relatable personality for your practice’s brand, which can benefit your marketing efforts.

Don’t forget to consult the marketing experts at realdrseattle for advice. Our team can help you discover how to expand your audience through platforms like Quora. Schedule a call with us today, or reach out through our contact form to learn more about our services!