3 TikTok Marketing Tips
TikTok is the newest social media platform to pick up steam and is especially popular with the younger demographic. Therefore, advertisers and businesses are jumping on the opportunity to market on TikTok. Here are 3 TikTok marketing tips from our experts.
#1: Use Trending Audios
Audios are essentially trending sounds on TikTok that you can use to make videos. Using them can help you reach a larger audience. To promote the widest audience, ensure that you understand how the audio is being used and the trend. If you can participate or innovate on the original trend and/or sound, you stand a better chance of reaching more people.
#2: Comment Often
Witty, funny, or controversial comments on other videos can get just as many likes or more as the original video. It can also encourage people to visit your profile and watch your videos. Many companies are good at this on social media and it only helps their brand.
#3: Strategically Use Hashtags
Unlike Instagram where you can use up to 30 hashtags, you only have room for a few hashtags on TikTok. Therefore, it is important to choose the right ones and use a mix of high and low volume ones to reach a varied audience and increase your chances of trending.
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