What Is A Good Budget For Plastic Surgery Google Ads?

Google Ads allows plastic surgeons the freedom to set their own ads budget. When determining the budget for a particular ad or ad group there is a surprising amount of strategy that factors in. Nearly any budget can supply a decent number of clicks and conversions. It is best to identify what works best and use whatever your budget is, wisely. Let’s take a look at a frequently asked question, “What is a good budget for plastic surgery Google Ads?”First off, one of the components that makes plastic surgery marketing difficult is that there is a lot of competition. This is also true for Google Ads. With many surgeons competing for the same keywords, this drives up the cost per click. Which, when focusing on high volume and competition keywords, can require having a larger budget to be successful. Luckily, there are many ways around this, including a diverse keyword profile, location targeting, and sitelink extensions.Secondly,  ads can be turned off or their budget adjusted at any time. Therefore, this allows you the flexibility to make alterations to your ads budget and focus on the ads that are working best. You are not locked into any one ads budget with Google Ads.Finally, it is important to have a large enough budget that you can compete in the market. However, with many small practices just beginning to advertise online, this can be difficult. At realdrseattle®, we take whatever your ads budget and make it the most effective it can be. Generally, we recommend dedicating at least $2,000 per month.To learn more and to schedule a free marketing consultation, call us at 206-787-0784. You can also reach out online using our contact form or chat.

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