What Are Some Local SEO Tips For Plastic Surgery Practices?
Most plastic surgeons promoting their practices via a website or online method know the importance of search engine optimization, or SEO. However, while many people do travel to visit a specific surgeon for surgery, the largest market for your practice is going to be the city and communities you exist within. Therefore, this is why local SEO is becoming an imperative strategy for plastic surgeons. What are some local SEO tips for plastic surgery practices?First, your content strategy should contain localized language. Instead of simply titling your page “Breast Augmentation” call it “Breast Augmentation Portland” or “Breast Augmentation In Portland”. This signals to web visitors and Google alike where your practice is located and the search results it should appear in.Secondly, creating a Google My Business page gives you a leg up in the local market. If someone searches for a provider’s name at your practice, your practice name, or even related keywords, your business page may populate on the side of the search results. This is not insubstantial as it takes up a large portion of the results and is often one of the first things a web user looks at.Finally, have your business listed in both local and national directories. There are various tools to aid in this and realdrseattle® can help find the right ones for your practice. To schedule a free marketing consultation, call us at 206-787-0784. You can also reach us online using our chat or contact form.