The History Of SEO: Part Two
Social Media & Mobile Revolution
At roughly the same time in the late 2000s and early 2010s, social media and the broader use of smartphones would change the way we search on the internet forever. Google became a mobile first company around 2011, but the true mobile revolution would not come for a few more years. In 2015, mobile searches overtook desktop searches. Therefore, Google had to account for mobile searches and made updates that accounted for mobile friendliness. Social media networks also began to impact search results. Large social media activity or followings may get your name on top of the rankings.
In June 2021, Google rolled out its most recent update to date. This new update focused on user experience on all devices. Therefore, accessibility features, website navigation, and linking became more important than ever. To learn more about SEO and schedule a free marketing consultation, call us at 206-787-0784. You can reach out online using chat or our contact form.