Is Having A YouTube Channel Worth It For Cosmetic Surgeons?
YouTube often gets overlooked as a digital marketing opportunity. The platform bridges the gap between social media and video sharing, creating a unique opportunity to reach a broader market. While YouTube ads and maintaining a YouTube presence take more time and work than the average social media account, it can pay off for plastic surgeons hoping Is having a YouTube channel worth it for cosmetic surgeons?YouTube videos are a great way to educate potential patients on cosmetic surgery procedures, show inside the operating room, and answer questions. Videos provide a more personal touch and embedding videos on your website also help SEO and user engagement. Therefore, videos do offer many benefits to your marketing efforts. One of the drawbacks is that YouTube videos operate at a high standard. Lighting, video, and audio all must be high quality to hold attention. This often requires a team of people to film, edit, and post the videos. Sometimes, this can pose a challenge to plastic surgeons who do not have such a team on hand. Though, depending on the size of your practice and marketing budget, you may consider hiring one. realdrseattle® can handle video SEO and can help prepare videos for your cosmetic surgery practice’s YouTube channel. We can also navigate creating YouTube ads to drive conversions through YouTube. To learn more and schedule a consultation, call us at 206-787-0784. You can also reach us online via chat or contact form.